What did Kong, Godzilla and Mothra do with their unparalleled size and strength? They destroyed cities, flattened tanks and generally scared the crap out of people.

Useful Monster uses its superpowers to make great things, not destroy them. And that kind of monster is pretty rare.

It used to be that you could only find these kinds of monsters in certain places - specifically big places that can fit monsters. But these new monsters have gone rogue, we believe the industry term is freelance, so now you have unprecedented access to them. 

The other good thing about these monsters is that they hang out with other monsters - design monsters, production monsters and of course business and strategy monsters.

Each brand has its own kind of challenges so it needs its own kind of monster. That’s why we assemble bespoke, world class teams around each project. Whatever form your monster takes, rest assured, we’re going to smash it.

You might be asking yourself, are these monsters an agency, an in-house solution or freelancers for agencies? The answer is yes. And no. What we’ve put together is a different thing entirely.

A monster.

Specifically… the useful kind.